Top 6 Digital Marketing Success Stories To Learn From:
Digital marketing is enhancing the standards of marketing. The buzz in digital marketing over the success of a maverick or renegade marketer.
The secret of modern digital marketing is laser-oriented targeting. Marketing messages are catered to the observer. Digital marketing success stories share a commonality in exact planning and great execution.
Digital marketing success stories make use of social media marketing, SEO, and content marketing that has been perfected. A disproportionately high ROI results from properly aligning and exploiting these channels.
How then do you create your own success story for internet marketing? Six online marketing success stories that you could find instructive have been compiled here. Apply the lessons then to your brand. Now let us start.
1. Ikea: The digital marketing success story of a furniture brand
Ever found yourself wondering about sofa construction? Not so sure. After all, a sofa is designed to relax rather than inspire thought. One does not find the most interesting subject to discuss on furniture. Talking about the weather is more fascinating than this.
Still, Ikea developed a fascinating ad centered on their furniture line. They acquired traction via technology. They showed via YouTube videos and blog entries how to enhance your lifestyle from a tiny place.
Buyers might now view a piece of furniture in their natural surroundings using augmented reality. This made an apparently uninteresting industry advertisement interesting. These innovative ideas helped its clients and developed Ikea’s brand value as well. Click on image below to get source link:
2. Traveller Collective: A success story in digital marketing:
Traveler Collective creates engraved rings showing every country on Earth. These are collector’s goods. A part of the money goes to charity. One of the creditable social media campaigns for selling over 10,000 products globally is Traveler Collective started its success story in internet marketing by tracking social media activity of its clients. They pushed consumers into producing user-generated content. They have found great success with the #ontheroadwithtc hashtag. Furthermore acting as social proof is this user-generated material. Influencers disseminated the message acting as spokespeople. Using Instagram, Traveler Collective is a shining example of social media marketing success. click on image to get source link:
3. Rolex: An internet marketing success story to watch out for:
Rolex moves in time with the internet marketing scene. Though Rolex is a classic that never ages, its internet marketing is shockingly modern. Using celebrities like Roger Federer, they have developed their brand.
Mountaineering trips, yachts, motorsports, underwater exploration—all of which play a part in the success story of Rolex in digital media. On Instagram, they feature exquisite pictures of their watches from all sides. The visuals reflect the channel and are current.
Their simple lexicon, backdrop colors, and understated typeface have won over 7.5 million Facebook fans. They have maximize conversions by carefully selecting keywords.
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4. Dabur: A success story of digital marketing:
Originally founded on traditionalism, the Indian brand Dabur has concentrated on conventional marketing from start. Seeing the promise of digital marketing, they jumped right into this efficient avenue for their marketing.
In their “Brave and Beautiful” ad, they deftly employed narrative. The effort pays homage to cancer survivors. The great degree of involvement in this campaign helped to make it successful. It is not only the usual advertisement pitch.
05 Vicks #TouchOfCare: An online marketing success story
Viewers of the #touchof-care campaign considered family and values. The brand chronicled the way a transgender woman raised an orphan. It connected the brand Vicks with the caring attitude. The advertisement featured two unconnected people shown in rich, emotional pictures.
On YouTube, the campaign boasts more than 10 million views. It was spread on social media under promotion. Facebook posts from Vicks India attracted more than 2.5 million views and over 34,000 shares.
6. Syght Glasses: A digital marketing success story to emulate
Shopify sells blue-light-blocking eyewear designed by Corey Ferreira. For best results, he mixed digital marketing strategies. Running retargeting advertising on Facebook, he made good use of the platform.
He also utilized affiliate marketing. For a revenue split, he asked Twitch and YouTube gaming influencers to advertise his wares. Those who sold lots were equally rewarded; those who did not sell were not paid.
These success stories in digital marketing teach us many things. Success in digital marketing depends on targeted approach. In online marketing, brands starting at the bottom can rapidly rise to the top of the game. For best impact, unite trends with ideals of personal brand. Making your own internet marketing success story requires constant study and use of digital marketing ideas as well as maintaining current with developments.
